| Title : | Understanding enterprise, entrepreneurship and small business | | Material Type: | printed text | | Authors: | Simon Bridge, Author ; Ken O'Neill, Author ; Stan Cromie, Author ; Frank Martin, Author | | Edition statement: | Third edition | | Publisher: | Basingstoke : Palgrave Macmillan | | Publication Date: | 2009 | | Layout: | ill (b & w) | | Size: | 25 cm | | ISBN (or other code): | 978-0-230-55270-8 | | Class number: | 338.04 | | Abstract: | Why have enterprise and entrepreneurship become the focus of so much attention? How do culture, politics and the economy influence business growth? What is the role of the government in promoting and supporting small businesses?
Understanding Enterprise explores the nature of enterprise and entrepreneurship, investigating how they are practised and how they can be developed. User friendly and accessible, this is the definitive guide to the key facts, theories and ideas behind enterprise and entrepreneurship.
Key features:
- In-depth reviews of current perspectives on enterprise and small business, and of policy interventions.
- A balance of theoretical as well as practical perspectives.
- Detailed coverage of technological advances, e-business and new venture creation.
This revised and updated third edition of Understanding Enterprise is a comprehensive guide to enterprise and entrepreneurship for undergraduate and postgraduate students, as well as policy makers and practitioners. |
Understanding enterprise, entrepreneurship and small business [printed text] / Simon Bridge, Author ; Ken O'Neill, Author ; Stan Cromie, Author ; Frank Martin, Author . - Third edition . - Basingstoke : Palgrave Macmillan, 2009 . - : ill (b & w) ; 25 cm. ISBN : 978-0-230-55270-8 | Class number: | 338.04 | | Abstract: | Why have enterprise and entrepreneurship become the focus of so much attention? How do culture, politics and the economy influence business growth? What is the role of the government in promoting and supporting small businesses?
Understanding Enterprise explores the nature of enterprise and entrepreneurship, investigating how they are practised and how they can be developed. User friendly and accessible, this is the definitive guide to the key facts, theories and ideas behind enterprise and entrepreneurship.
Key features:
- In-depth reviews of current perspectives on enterprise and small business, and of policy interventions.
- A balance of theoretical as well as practical perspectives.
- Detailed coverage of technological advances, e-business and new venture creation.
This revised and updated third edition of Understanding Enterprise is a comprehensive guide to enterprise and entrepreneurship for undergraduate and postgraduate students, as well as policy makers and practitioners. |
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