| Title : | Global strategic management | | Material Type: | printed text | | Authors: | Mike. W Peng, Author | | Edition statement: | 2nd Revised Intl ed. | | Publication Date: | 2009 | | ISBN (or other code): | 978-0-324-59098-2 | | Class number: | 658.049 | | Abstract: | This book serves the needs of three types of undergraduate or MBA courses: 1. Global or international strategy courses, 2. strategic management courses, 3. international business courses. | | Contents note: | 1. Foundations of global strategy, 2. Business-level strategies, 3. Corporate-level strategies |
Global strategic management [printed text] / Mike. W Peng, Author . - 2nd Revised Intl ed. . - 2009. ISBN : 978-0-324-59098-2 | Class number: | 658.049 | | Abstract: | This book serves the needs of three types of undergraduate or MBA courses: 1. Global or international strategy courses, 2. strategic management courses, 3. international business courses. | | Contents note: | 1. Foundations of global strategy, 2. Business-level strategies, 3. Corporate-level strategies |
|