| Title : | Globality | | Other title : | competing with everyone from everywhere for everything | | Material Type: | printed text | | Authors: | Harold Sirkin, Author ; James Hemerling, Author ; Adrindam Bhattacharya, Author | | Publisher: | Headline Business Plus | | Publication Date: | 2008 | | ISBN (or other code): | 978-0-7553-1837-7 | | General note: | Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western companies need to understand these emerging new businesses and the economies they come from in order to stay ahead and stay alive. | | Class number: | 337 | | Contents note: | Chapter 1. What is Globality, Chapter 2. Tsunami, Chapter 3. Minding the Cost Gap, Chapter 4. Growing People, Chapter 5. Reaching Deep into Markets, Chpter 6. Pinpointing, Chapter 7. Thinking Big, Acting Fast, Going Outside, Chapter 8. Innovating with Ingenuity, Chapter 9. Embracing Manyness, Chapter 10. Competing with Everyone from Everywhere for Everything
Acknowledgements, Appendix: The BCG Challenger 100, Notes, Index |
Globality ; competing with everyone from everywhere for everything [printed text] / Harold Sirkin, Author ; James Hemerling, Author ; Adrindam Bhattacharya, Author . - 338 Euston Road, London : Headline Business Plus, 2008. ISBN : 978-0-7553-1837-7 Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western companies need to understand these emerging new businesses and the economies they come from in order to stay ahead and stay alive. | Class number: | 337 | | Contents note: | Chapter 1. What is Globality, Chapter 2. Tsunami, Chapter 3. Minding the Cost Gap, Chapter 4. Growing People, Chapter 5. Reaching Deep into Markets, Chpter 6. Pinpointing, Chapter 7. Thinking Big, Acting Fast, Going Outside, Chapter 8. Innovating with Ingenuity, Chapter 9. Embracing Manyness, Chapter 10. Competing with Everyone from Everywhere for Everything
Acknowledgements, Appendix: The BCG Challenger 100, Notes, Index |
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