| Title : | International business | | Material Type: | printed text | | Authors: | Frank McDonald, Author ; Fred Burton, Author ; Peter Walton, Author ; Peter Dowling, Author ; Helen Decieri, Author | | Publisher: | Australia : Thomson | | Publication Date: | 2002 | | Pagination: | xv, 374 p. | | Layout: | ill (col) | | Size: | 26 cm | | ISBN (or other code): | 978-1-86152-452-2 | | General note: | This text takes the student through the entire syllabus of a standard International Business or Management course. The book covers both the economic and managerial aspects of the subject. The first half concentrates on the traditional economic concerns: international economics and world trade; the International Monetary System; theory of the MNE; and foreign direct investment. The second half covers the cultural, organizational and operational issues needed to demonstrate how management works in the global economy. In addition, the text focuses on specific functional areas of business - strategy, HRM, international marketing, financial management and accounting and international production/operations management. | | Class number: | 658.049 | | Abstract: | Provides a thorough review and analysis of the internatioal business environment and applies this knowledge to practical aspects of doing business in international markets. The book emphasises the economic geographical historical legal and political factors that make international business significantly different from domestic business activities. |
International business [printed text] / Frank McDonald, Author ; Fred Burton, Author ; Peter Walton, Author ; Peter Dowling, Author ; Helen Decieri, Author . - Australia : Thomson, 2002 . - xv, 374 p. : ill (col) ; 26 cm. ISBN : 978-1-86152-452-2 This text takes the student through the entire syllabus of a standard International Business or Management course. The book covers both the economic and managerial aspects of the subject. The first half concentrates on the traditional economic concerns: international economics and world trade; the International Monetary System; theory of the MNE; and foreign direct investment. The second half covers the cultural, organizational and operational issues needed to demonstrate how management works in the global economy. In addition, the text focuses on specific functional areas of business - strategy, HRM, international marketing, financial management and accounting and international production/operations management. | Class number: | 658.049 | | Abstract: | Provides a thorough review and analysis of the internatioal business environment and applies this knowledge to practical aspects of doing business in international markets. The book emphasises the economic geographical historical legal and political factors that make international business significantly different from domestic business activities. |
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