International business : competing in the global marketplace [printed text] / Charles W. L. Hill, Author  . -  8th Edition . - New York, NY : McGraw-Hill Irwin, 2011 . - xxiii, 718p. : ill (col) ; 28 cm.
ISBN : 978-0-07-122083-5
International Business. Competing in the Global Marketplace addresses the strategic, structural and functional implications of international business in firms around the world.

Class number:	658.049
Abstract:	Market-defining since it was first introduced, "International Business, 8e" by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's "International Business" is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
Contents note:	Part One: Introduction and Overview 1. Globalization Part Two: Country Differences 2. National Differences in Political Economy; 3. Differences in Culture; 4. Ethics in International Business; Cases: Google in China; Mired in Corruption - Kellogg, Brown & Root in Nigeria Part Three: The Global Trade and Investment Environment 5. International Trade Theory; 6. The Political Economy of International Trade; 7. Foreign Direct Investment; 8. Regional Economic Integration; Cases: NAFTA and the US Textile Industry; Martin's Textiles; Agricultural Subsidies and Development; Boeing versus Airbus; Starbucks Foreign Direct Investment Part Four: The Global Monetary System 9. The Foreign Exchange Market; 10. The International Monetary System; 11. The Global Capital Market; Case: Argentina's Monetary Crisis Part Five: The Strategy and Structure of International Business 12. The Strategy of International Business; 13. The Organization of International Business; 14. Entry strategy and Strategic Alliances; Cases The Global Automobile Industry in 2009; IKEA - Furniture Retailer to the World; Downey's Soup Part Six: International Business Operations 15. Exporting, Importing and Countertrade; 16. Global Production, Outsourcing, and Logistics; 17. Global Marketing and R&D; 18. Global Human Resource Management; 19. Accounting in the International Business; 20. Financial Management in the International Business; Cases: Li & Fung; Castrol Oil in Vietnam; China Mobile Glossary; Photo Credits; Index.