Research methods for Business students [printed text] /
Mark N.K. Saunders, Author ;
Philip Lewis, Author ;
Adrian Thornhill, Author . - 8th edition . -
Harlow : Pearson Education Limited, 2019 . - xxxiii, 833 : col. ill. ; 33mm.
ISBN : 978-1-292-20878-7 : €53.55
With over 400,000 copies sold, Research Methods for Business Students, is the definitive and market-leading textbook for Business and Management students conducting a research-led project or dissertation.
The fully revised 8th Edition answers key questions such as: How do I choose my topic and design the research? Why is research philosophy relevant to my research? How do I collect and analyse my data? When and what do I need to write?