International business [printed text] / Ehud Menipaz, Author ; Amit Menipaz, Author . - London : SAGE, 2011 . - xvii,649p : ill (b & w) ; Paperback.
ISBN : 978-1-4129-0349-3
A truly international (vs. US-focused) text offering a comprehensive overview of the subject and a critical look at its latest issues - including the current economic crisis. This book is the perfect introductory text to support undergraduate students on International Business, Management or HRM courses, as well as students of Operations Management, Marketing and Strategy seeking an international edge.

Class number:

658.049

Contents note:

PART ONE: INTRODUCTION TO INTERNATIONAL BUSINESS ENVIRONMENT Global Business in the 21st Century Corporate Citizenship, Social Responsibility and Ethics PART TWO: INTERNATIONAL BUSINESS ENVIRONMENT Cultural Context of International Business Political and Legal Environments of International Business Economic Systems and International Trade International Trade and Regional Integration International Financial System PART THREE: INTERNATIONAL TRADE, INVESTMENT AND REGIONAL INTEGRATION Foreign Direct Investment International Trade, Investment and Regional Integration The Global Financial System PART FOUR: INTERNATIONAL BUSINESS STRATEGY International and Global Strategy Global Alliances Joint Ventures and Mergee and Acquisitions PART FIVE: INTERNATIONAL BUSINESS MANAGEMENT Global Technology Management Global Human Resources Management International Financial Management Global Operations and Supply Chain Management Global Marketing, Sales and Support International Accounting and Taxation