Exploring corporate strategy: text and cases [printed text] / Gerry Johnson, Author ; Kevan Scholes, Author  . -  3rd ed. . - Hemel Hempstead : Prentice Hall, 1993 . - 733p : ill (col).
ISBN : 978-0-13-297441-7

Class number:	658.4012
Abstract:	The text of "Exploring Corporate Strategy" is supplemented by a selection of case studies from international and European companies, underpinning the important concepts and principles of corporate strategy and strategic management. An ELBS/LPBB edition is available.
Contents note:	Part I: An Introduction 1. Corporate Strategy: An Introduction. 2. Strategic Management in Practice Part II: Strategic Analysis 3. Analysing the Environment. 4. Analysing Resources and Strategic Capability. 5. Culture and Stakeholder Expectations Part III: Strategic Choice 6. Strategic Options. 7. Strategy Evaluation 1:Assessing the suitability of strategies. 8. Strategy Evaluation 2 - Making Choices. 9. Planning and Allocating Resources 10. Organisation Structure and Design. 11. Managing Strategic Change