| Title : | Excellence in business communication | | Material Type: | printed text | | Authors: | John V. Thill, Author ; Courtland L. Bovée, Author | | Edition statement: | 6th ed. | | Publisher: | Upper Saddle River, N.J. : Pearson Education | | Publication Date: | 2005 | | Pagination: | xxv, 546 p., A 29 p., VG 3p., H20 p., AK 4 P., R 10 p., AC 2 p., I 12 p. | | Layout: | ill. (col.) | | Size: | 28 cm | | ISBN (or other code): | 978-0-13-141965-0 | | Class number: | 658.45 | | Abstract: | Excellence in Business Communication is a compelling model of today's most effective instructional techniques. Students can experience business communication firsthand through a variety of highly involving simulations, activities and real-world examples. This textbook offers an extroardinary number of devices to simplify teaching, promote active learning, stimulate critical thinking and develop career skills. | | Contents note: | I Understanding The Foundations Of Business Communication
Chapter 1: Achieving Success Through Effective Business Communication; Chapter 2: Communicating in Teams and Mastering Listening, Nonverbal communication, and Business Etiquette Skills; Chapter 3: Communicating Interculturally
II Applying The Three-Step Writing Process
Chapter 4: Planning Business Messages; Chapter 5: Writing Business Messages; Chapter 6: Completing Business Messages
III Writing Letters, Memos, E-Mail And Other Brief Messages
Chapter 7: Writing Routine Messages; Chapter 8: Writing Bad-News Messages; Chapter 9: Writing Persuasive Messages
IV Preparing Reports And Oral Presentations
Chapter 10: Planning Business Reports and Proposals; Chapter 11: Writing Business Reports and Proposals; Chapter 12: Completing Formal Business Reports and Proposals; Chapter 13: Planning, Writing and Completing Oral Presentations
V Writing Employment Messages and Interviewing For Jobs
Chapter 14: Writing Resumes and Application Letters; Chapter 15: Interviewing for Employment and Following Up
Appendix A: Format and Layout Of Business Documents; Appendix B: Documentation Of Report Sources; Appendix C: Correction Symbols; Video Guide and Exercises; Answer Keys; References; Acknowledgements; Organization/Brand/Company Index; Subject Index |
Excellence in business communication [printed text] / John V. Thill, Author ; Courtland L. Bovée, Author . - 6th ed. . - Upper Saddle River, N.J. : Pearson Education, 2005 . - xxv, 546 p., A 29 p., VG 3p., H20 p., AK 4 P., R 10 p., AC 2 p., I 12 p. : ill. (col.) ; 28 cm. ISBN : 978-0-13-141965-0 | Class number: | 658.45 | | Abstract: | Excellence in Business Communication is a compelling model of today's most effective instructional techniques. Students can experience business communication firsthand through a variety of highly involving simulations, activities and real-world examples. This textbook offers an extroardinary number of devices to simplify teaching, promote active learning, stimulate critical thinking and develop career skills. | | Contents note: | I Understanding The Foundations Of Business Communication
Chapter 1: Achieving Success Through Effective Business Communication; Chapter 2: Communicating in Teams and Mastering Listening, Nonverbal communication, and Business Etiquette Skills; Chapter 3: Communicating Interculturally
II Applying The Three-Step Writing Process
Chapter 4: Planning Business Messages; Chapter 5: Writing Business Messages; Chapter 6: Completing Business Messages
III Writing Letters, Memos, E-Mail And Other Brief Messages
Chapter 7: Writing Routine Messages; Chapter 8: Writing Bad-News Messages; Chapter 9: Writing Persuasive Messages
IV Preparing Reports And Oral Presentations
Chapter 10: Planning Business Reports and Proposals; Chapter 11: Writing Business Reports and Proposals; Chapter 12: Completing Formal Business Reports and Proposals; Chapter 13: Planning, Writing and Completing Oral Presentations
V Writing Employment Messages and Interviewing For Jobs
Chapter 14: Writing Resumes and Application Letters; Chapter 15: Interviewing for Employment and Following Up
Appendix A: Format and Layout Of Business Documents; Appendix B: Documentation Of Report Sources; Appendix C: Correction Symbols; Video Guide and Exercises; Answer Keys; References; Acknowledgements; Organization/Brand/Company Index; Subject Index |
|