The case study handbook : how to read, discuss, and write persuasively about cases / [printed text] / William Ellet . - Boston, MA : Harvard Business School Press, 2007 . - vi, 273 p. : ill. ; 24 cm.
ISBN : 978-1-4221-0158-2

Class number:	658.45
Abstract:	If you're enrolled in an executive education or MBA program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.
Contents note:	Introduction, Part 1: Analysis, Part 2: Discussion, Part 3: Writing, Part 4: Cases for analysis and writing